Posted on May 20, 2026 By Terry Van Horne in: AI KPIs, Visibility 0 Do AI Visibility KPIs Need to Change? A study by SparkToro makes the point that AI “answers” are for the most part random making KPIs based on prompts a poor reflection of an SEOs work! By Terry Van Horne Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment.